Jewellery Care
Keep Your Purki Pieces Shining Longer
At Purki Jewels, every piece is crafted with care — and with a little love from your end, it can stay beautiful for years. Here's everything you need to know about caring for your imitation jewelry.
✦ Keep It Dry
Water is the number one enemy of imitation jewelry. Always remove your pieces before:
- Bathing or showering
- Swimming or visiting the beach
- Washing hands or dishes
- Working out or sweating heavily
Moisture causes the metal base to oxidize and the plating to fade faster. Dry is always best.
✦ Avoid Chemicals
Perfumes, deodorants, hairsprays, lotions, and cleaning products can react with the metal and stones, dulling their shine and weakening the setting. Always follow the golden rule:
Jewelry goes on last, comes off first.
Apply all your beauty products first, let them dry, then wear your jewelry.
✦ Store It Right
How you store your jewelry matters just as much as how you wear it.
- Store each piece separately to avoid scratches
- Use a soft pouch or the Purki box it came in
- Keep away from direct sunlight and humidity
- Avoid storing in the bathroom — the moisture in the air alone can cause tarnishing
✦ Clean Gently
To clean your Purki pieces:
- Use a soft, dry cloth to gently wipe the surface after each wear
- For light dirt, use a slightly damp cloth — then dry immediately and thoroughly
- Never use harsh chemicals, ultrasonic cleaners, or abrasive materials
- Avoid scrubbing around stone settings — stones can loosen over time with rough handling
✦ Handle With Care
- Put on and take off jewelry carefully — avoid pulling or tugging
- Don't bend or twist adjustable rings forcefully
- Remove jewelry before sleeping to avoid accidental bending or breakage
- Keep away from sharp surfaces that can scratch the plating
✦ About Gold Plating
Our jewelry features premium K Gold plating over a brass base. While our plating is of high quality, all plated jewelry will naturally show some wear over time — especially with frequent use. Following the care tips above will significantly extend the life of the plating and keep your pieces looking their best.
✦ When to Give It a Rest
Even the most loved pieces need a break. Rotate your jewelry regularly so no single piece takes all the daily wear. This simple habit can double the life of your collection.
A Little Care Goes a Long Way
Your Purki jewelry is made to be worn, celebrated, and cherished. Treat it with a little kindness, and it will keep turning heads for every occasion that matters.
Have questions about a specific piece? Reach out to us at hello@purkijewels.com — we're always happy to help.
